Do you want to see your school grow?
There are families in your community who could benefit from the Christian education you provide.
Raise Awareness
YouTube advertising, Google search campaigns, social media ads, and even direct mail are all effective, especially when used together.
We geo-target ads to display in your specific area, and develop an audience to only reach those most likely to connect with what your school has to offer. We'll show your community a variety of text and video ads on YouTube and social media platforms with targeted messaging and a clear call to action.
We handle all the other technical tasks too like ad testing, seasonal adjustments, and comment management since it's on our own branded "The School for Me" account.
Create Interest
Family recruitment packets offer a natural next step for someone to take when they see your ads.
Our ads offer engaging content, and walk them through the process. They'll move from the ad to a dedicated landing page with a clear call-to-action to request an information packet to learn more about your school. At this time they give you their contact information, so they're giving you permission to connect with them.
We use our professional forward-facing brand, "The School For Me" to make the first point of contact for you. With simple online forms and professional confirmation emails, we build confidence in your school before you ever reach out. When you provide them with the information packet they requested, they'll be expectant and excited.
Help them make a decision
A few days after you send their information packet, call them. They gave you their contact information, so this is your opportunity to build on the connection.
Ask if they have any questions and invite them to take a tour of your school. Once they visit your campus, they'll be able to envision their children there, and you can share even more of the benefits of your school's educational and spiritual experience.
Custom School Websites
Your website is the cornerstone of your marketing efforts, as all your Google searches need somewhere to point to. Turn your school website into an effective outreach tool with Grow My School.
We use the WordPress platform for school website builds. This allows us to bring you more features, more personalization options, and more integrations with your marketing efforts. We'll keep track of the latest data and keep your site performing at its best so you keep reaching more people in your community looking at private education options throughout the year.
